Women's Collection
Men's Collection

Effortless Style for Him
Elevate your everyday look with our men's collection.Timeless pieces designed for comfort, confidence, and effortless Scandinavian style.
Discover clean cuts and versatile designs made to fit your lifestyle.Style that speaks for itself — refined, modern, and always on point.
Shop nowFrequently Asked Questions
Our customer support is available Monday to Friday: 8am-8:30pm.
Average answer time: 24h
We specialize in summer fashion for both women and men — from breathable dresses and flowy tops to relaxed shirts, shorts, and lightweight essentials. All designed to keep you stylish and cool.
It depends on where you are. Orders processed here will take 5-7 business days to arrive. Overseas deliveries can take anywhere from 7-16 days. Delivery details will be provided in your confirmation email.
We accept major credit cards (Visa, MasterCard, AMEX), Klarna, PayPal, and other secure payment options available at checkout.
You can contact us through our contact page! We will be happy to assist you.
★★★★★ 9.4 / 10 rated (8690+ reviews)
READ WHAT OUR CUSTOMERS ARE SAYING
MORE THAN 15,000 CUSTOMERS HAVE ALREADY BENEFITED FROM OUR SERVICE

Emma L.
My new go-to for summer outfits!
I ordered a linen set and a flowy dress from Genita-Sweden — both fit perfectly and feel so light. The quality is amazing, and I got so many compliments!

Jonas M.
Effortless style, fast delivery.
Loved the minimal Scandinavian style! I ordered from the men’s collection and the shirt was super breathable — perfect for the heat.

Sara V.
Beautiful clothes that actually feel good.
Everything I bought feels soft, fits well, and looks exactly like the photos. I’m already planning my next order!

Linda K.
Stylish, simple, and perfect for summer holidays.
I took Genita-Sweden pieces with me to Spain — comfy, lightweight, and very chic. The fabrics breathe really well in the heat.

Max D.
Great customer service & quality.
Quick response when I had a question about sizing. The items arrived on time and were beautifully packaged. Can definitely recommend!

David W.
Stylish and comfortable!
I ordered a couple of shirts from the men’s collection and was impressed by how comfortable they are. The designs are simple yet stylish, and they’re perfect for both casual and semi-casual events.